Wine Diary by BW was created to be a bridge between the French Wine World and Asian expectations.

French wine is rich in history, terroir, and tradition. Yet its complexity can make it difficult to approach, understand, and truly appreciate—especially across cultures. 

The purpose of Wine Diary by BW is to bring clarity to that complexity, without diminishing the depth, authenticity, or elegance that define French wine, and to translate it in a way that resonates with Asian sensibility.

Rooted in France and shaped by a bicultural perspective, Wine Diary by BW moves naturally between cultures.

We understand the French Wine World from the inside, and we understand how Asian culture approaches learning, appreciation, and meaning. This dual understanding allows us to create a clear and natural connection — where wine becomes readable, enjoyable, and genuinely appreciated.

Through bespoke wine journeys, exclusive château visits, refined tastings, curated education, and strategic guidance, we create experiences that go beyond labels and reputation.

Each engagement is crafted with intention, fostering understanding, confidence, and a deeper connection to the world behind the wine.

Wine Diary by BW believes that when wine is approached in the right way, it becomes more than a product.

It becomes a shared language — one that connects cultures, refines taste, and creates lasting meaning.